Hair salon booking made simple
Picture your salon running seamlessly—stocked shelves, a full schedule, and smooth client experiences from booking to checkout. That’s what Aura delivers: the perfect day at the salon, every day.
Online Booking
Give clients the freedom to book at any time while keeping your schedule perfectly organized. Provide a seamless experience while protecting your time and revenue with automated text reminders and the option for booking deposits.
KPI Dashboard
Get clear, visual insights at a glance—anytime, anywhere—with Aura’s KPI Dashboard. Track what matters most to your business and customize visibility for each team member, so everyone stays focused.
Goal Setting & Tracking
Set clear targets, track progress in real-time, and keep every location and team member aligned for optimum performance and ongoing growth.
Email & Text Marketing
Transform client connections with a powerful platform built for marketing beauty professionals. Explore easy design templates, client segmentation, and performance tracking that can turn campaigns into revenue.
Inventory Management
Keep real-time tabs on your inventory, so you never run out of what you need. Stay stocked and organized with streamlined purchase orders and powerful tracking tools.
Client Self Check-in
Keep your salon running smoothly without a dedicated front desk. Walk-ins add themselves to the waitlist; clients effortlessly check themselves in upon arrival, instantly notifying your team.
Gift Cards
Boost your cash flow and attract new clients. Aura makes it easy to sell, redeem, and track gift cards—online or in-salon—all from one easy-to-manage place.
Staff Management
Empower your salon with essential tools to boost collaboration and performance. Easily manage schedules, payroll, and individual productivity through dedicated dashboards.
Packages and Memberships




