AURA Salonware has waived software licensing fees for the month of March. We will provide updates on additional activities relating to Covid-19 on this page.
The AURA team has collaborated with various Salon Owners and Educators to provide Tips for the Industry as we all navigate our way through the impact of the Covid-19 Virus:
Sell Gift Cards Online
Make it easy for clients to find and purchase Gift Cards by posting your gift card link on social media. Reach out to your top supporters and ask them to help you. Reward clients with a Promo Card. GENERATE REVENUE to pay your rent, salaries, and your company’s medical premiums. Your gift card link can be accessed at: https://yoursalon.aurasalonware.com/gift-cards
Encourage Clients to PRE-BOOK Preparing for Your Return
Asking your clients to fill your books can provide of mind for your providers. Add your online booking link to ALL SOCIAL platforms and give your clients directions on how to book. You can block the days you’ll be closed and open the books when your area anticipates reopening businesses. Your online booking link can be accessed at: https://yoursalon.aurasalonware.com/book
Put Together Gift Bags and Sell Them Curbside
Keep your clients engaged and your business in action by promoting curbside pickup. Be sure to encourage clients to add STORED PAYMENT METHODS to their client app accounts, to minimize contact with cash and credit cards while practicing proper social distance protocols.
Utilize Social Media Right Now
It’s time to get creative! Start contests, ask clients to post pics, and encourage ALL STAFF to share company posts to their individual accounts. You’ve worked hard to build relationships, so don’t be afraid to invite them to support you in maintaining your brand connection with current and potential clients and your team.
Economic Disaster Loans
APPLY NOW! Go to benefits.gov to see what is available for you. You can also research your state loan offerings on their .gov pages. Each State offers different relief options.
*Remember these sites are being overwhelmed right now and crashing continuously, so be patient.
Consider At-Home Services
Consider offering single process colors ON DEMAND using the AURA apps for Booking and Payments. Just remember to adapt services times to accommodate for travel time.
Consider Creating At-Home Color Kits
For Single Process Clients who need to feel beautiful, even through a crisis, consider putting “Color-Kits” together and creating social How-To videos. Don’t lose clients to at-home color service.
Host Staff Video-Conferences
Calm the minds of your staff by hosting video conferences (Zoom, FaceTime, etc) to keep everyone in touch and feeling like a team. It will do wonders for morale!
Please reach out to us at support@aurasalonware or 1-844-GET-AURA x.1 with any questions on how to carry out any of these tips.
We are here for you.