AURA2019-11-12T01:29:07+00:00

For Salons.
By Salons.

AURA is a Technology-Driven Operating Platform Inspired by Leading Salon Owners
that Modernizes the Total Salon Experience for Management, Clients, Providers, and Suppliers

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The AURA suite of Apps for Owners, Stylists, and Clients
creates an automated salon experience that increases retention, satisfaction, and revenue.

Integrated Smart Tools for The New Salon Economy

Data-Driven Booking

A booking engine that addresses every salon nuance to maximize your book, your stylist’s productivity, and your guest’s experience.

Integrated Payments

Accepting payments from anywhere in the salon frees up the front desk, speeds up turnover, and empowers stylists and guests.

Visual Data

All of the reports you need (and none of the ones you don’t) are easy-to-find and filterable by any time period, per location, or by provider.

Automated Marketing

Take the labor out of making data usable with automated personalized marketing based on individual client activity and preferences.

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INSPIRED BY THE SALON COLLECTIVE

Forward Thinkers. Common Goals.

AURA is driven by a united and growing community of leading salon owners, executives, stylists, educators, and brands that have joined together to advance the industry, based on open ideas, open communication, and common goals.

Meet The Collective

Jessica Soler Salon Red, Atlanta

A United (and Growing) Community 

Simplified and Comprehensive Salon Management

AURA is powered by the “best practice” techniques employed at of some of the most successful salons in the world and utilizes logic-driven automated alerts, notifications, and actions that are triggered by critical data, KPIs, system preferences, and service and retail goals to increase guest retention, business efficiency, and revenue in every area of the salon.

Own Your Brand

Data-Driven Smart Booking

AURA’s heart and soul is a salon-specific booking engine and appointment calendar that addresses every detail required to maximize your book, your stylist’s productivity, and your guest’s experience. Salons have complete control of every appointment detail from booking through check-out and guests can easily schedule, check-in, rebook, change, cancel, and pay from their App, guided by a virtual receptionist, their history, and preferences.

Double-Book Processing Time
Per-Client Service Timing
Rebook from History

Data-Driven Smart Booking

AURA’s heart and soul is a salon-specific booking engine and appointment calendar that addresses every detail required to maximize your book, your stylist’s productivity, and your guest’s experience. Salons have complete control of every appointment detail from booking through check-out and guests can easily schedule, check-in, rebook, change, cancel, or pay from their App, guided by a virtual receptionist, their history, and preferences.

Reduce Booking Errors
Increase Appointment Efficiency
Maximize Each Day

Fully-Managed Ecommerce

AURA instantly provides every salon with a fully-managed eCommerce shop right within your Branded Guest App. The Marketplace sells the top salon brands, and handles everything, including warehousing, picking, packing, shipping, returns, and customer service. Your salon earns healthy sliding scale referral revenue of up to 20% on every sale, with commissions tracked to the originating stylist.

Regain Lost Retail Sales
Track Commissions
Enhance Guest Experience

One-Tap Payments

One-Tap Payments

Being able to accept payments from anywhere in the salon frees up the front desk, speeds up turnover, and empowers stylists and guests. Experience total payment freedom with sexy peripheral devices and the lowest processing rates in the industry.

Pay from Guest and Stylist Apps
ExpressPay at Front Desk
Stored Payment Methods

One Tap
Payments

Being able to accept payments from anywhere in the salon frees up the front desk, speeds up turnover, and empowers stylists and guests. Experience total payment freedom with sexy peripheral devices and the lowest processing rates in the industry.

Industry’s Lowest Rates
Fully Integrated Reports
Chip From Anywhere or Pay In-App

Simplified Reports

AURA Reports are the net result of the cumulative input of top salon owners from around the country, viewable in any time period, with multiple filters, dynamic charts, and useful comparison tools, integrated with a series of strategic automated targeted marketing activities and internal alerts that are triggered by sales, inventory, client, employee, and campaign settings.

Salon Snapshot: Visual KPI Dashboard
Complete Payroll
Thorough End-Of-Day

Personalized Marketing

Automated targeted marketing based on each client’s historical activity and profile preferences including frequency-rate, product purchases, birthday, hair type, and more takes the guesswork and labor out of making data more usable and more valuable.

Increase Booking Rates
Improve Retail Sales
Heighten Salon Loyalty

Personalized Marketing

Automated targeted marketing based on each client’s historical activity and profile preferences including frequency-rate, product purchases, birthday, hair type, and more takes the guesswork and labor out of making data more usable and more valuable.

Increase Booking Rates
Improve Retail Sales
Heighten Salon Loyalty

Integrated POS

AURA is a fully integrated point-of-sale solution that eases checkout, be it from a traditional front-desk terminal, remotely  from  anywhere  in  the  salon,  or  directly  from  the SalonOS Guest  or  Stylist  Apps. SalonOS provides salons guaranteed savings on their current processing fees and state-of-the-art hardware that is fully configured with AURA.

Industry’s Lowest Rates
Fully Integrated
Sleek Peripherals

The Suite of Mobile Apps That Bring Everything Together

Integrated flow between 
the entire salon ecosystem reduces error, increases efficiency, 
and boosts revenue.

OWNER

FRONT DESK

CLIENT

STYLIST

SUPPLIERS

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